Author Archives: James - Page 46
Innovation – what exactly is innovation?
Innovation, like strategy, is constantly talked about yet greatly misunderstood. Government and business alike talk of innovation as driving economic growth. Innovation is a Holy Grail. So what is it? What is Innovation? I think that the best definition is 'an idea that is developed and implemented to bring something new into being'. Lots of people confuse ideas with innovation. I have this great idea for a self-cleaning car. Am I not innovative? Unless you build the self-cleaning car, I don't believe that you are. Ideas are easy. We all have ideas all the time. To be innovative the idea itself does not have to be novel. However the product, service or system you develop as a result should be. The key thing is to bring something new. Incremental Innovation How new is new? It could be a very small increment over what has existed before.…
Brexit – what will the European Union do?
There's been discussion on the potential for a British Exit (Brexit) from the European Union. 98% of the noise is uncritical electioneering from the Brexit supporters. Even the pro-EU folk have their anglocentric specs on. Good strategy looks at different perspectives. I think we should look at how other European countries might see Brexit. European Perspectives on the EU Britain sees the EU quite differently from the original founding members. We were one of the first wave of joiners, nearly twenty years after it started. Our membership has always been about economic benefit to the UK. In contrast the French, Germans and Benelux countries view it as providing political stability to Europe. Their driver was avoiding another European war. The original treaty was signed in 1954, nine years after WW2 ended. Much of Germany was still in ruins, France was little better. So…
Book Marketing Plan – Part One
Here's my book marketing plan for my novel Perfects that I will publish in January 2017. My current planned publication date is over 11 months away. You could be forgiven for thinking that I'm jumping the gun a bit. However what I've learnt is that doing this properly takes time. Planning the Book Marketing Plan A book marketing plan is no different to any other sort of project plan. You need to work out what you need to do, break it into bite sized chunks and identify the dependencies. I've done that and also identified my critical path. Working back from the start you need to be able to send out advance reading copies to reviewers. Many of the more popular, and therefore more useful, review sites have a wait time in months. So you need to allow about three…
What I Did For Love by M.G. Woods [Book Review]
What I Did For by Woods My rating: 4 of 5 stars I really enjoyed this book. You might be forgiven for taking this as a romance at first sight, especially given the cover. What I Did For Love is a dry observational comedy. There is a cast of characters that would make it good for TV. Told from James Meade's perspective in a reflective manner, we get little clues throughout about future events that hook you in. We meet his oldest friend, the love of his life, her parents and his family. There's drama in it all, and the outcome is often funny. Some of it even has a slapstick element to it. One of my favourite characters was his work colleague Tessa, married to a debt collector. Her dialogue and behaviour was amazing. The premise is straightforward, but…
Goblin Emperor by Katherine Addison [Book Review]
The Goblin Emperor by Katherine Addison My rating: 5 of 5 stars Goblin Emperor is by far the best single point of view political intrigue story I've read. It's also up there as one of the best fantasy books I've read. The primary story line in Goblin Emperor is about imperial court intrigue as seen from the point of view of an unexpected emperor. The Goblin Emperor The whole of Goblin Emperor is told in a single first person point of view by Maia, the fourth son of the Emperor and the product of a mixed marriage. Not pleasing to the emperor Maia was exiled to a remote country manor to be brought up by a cousin when his mother died. Several years later his father and three elder brothers are killed in an airship crash. Maia unexpectedly becomes the…